EDITOR’S NOTE: As the journey through Cannon continues, this week we’re exploring the films of 21st Century Film Corporation, which would be the company that Menahem Golan would take over after Cannon. Formed by Tom Ward and Art Schweitzer in 1971 (or 1976, there are some disputed expert opinions), 21st Century had a great logo and released some wild stuff.
Aloysius “Quackser” Fortune (Gene Wilder) takes road apples and sells them to people who have gardens. His family keeps telling him that horses are going to be banned for cars soon, but he loves his work. And he’s in love with an American, Zazel Pierce (Margot Kidder) who is studying abroad. I mean, this movie has to be science fiction. 1970 Margot Kidder in love with a guy who scoops manure?
Director Waris Hussein would eventually make TV movies like The Henderson Monster and Copacabana. This film strains my credibility meter as there’s no reason for these characters to be in love and the end, where — spoiler — Fortune inherits a fortune from that cousin in the Bronx and becomes a tour bus driver, seems just plain too easy.

Nonetheless, 21st Century re-released this as Fun Loving after Wilder’s successful films with Richard Pryor as a new movie, not one that had years of dust on it.
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